Rufflebutts & Ruggedbutts Shark Tank Founder, Net Worth, and Investment

May 2024 · 14 minute read

Rufflebutts & Ruggedbutts, the popular children’s clothing brands, made a memorable appearance on the hit TV show Shark Tank. Founded by Amber Schaub and Mark Schaub, these brands have captured the hearts of parents and children alike with their trendy and affordable designs. Let’s take a closer look at their Shark Tank journey, their net worth, and the investment they received.

Rufflebutts Ruggedbutts Shark Tank

Key Takeaways:

The Story Behind Rufflebutts

Amber Schaub, the founder of RuffleButts, was inspired by her own childhood memories of wearing ruffled bloomers. Unable to find a similar product for her own children, she saw an opportunity to fill a gap in the market. In 2007, she and her husband Mark established RuffleButts, focusing on affordability, fashion, and quality. In 2011, they launched RuggedButts, a clothing line for boys. RuffleButts and RuggedButts have grown rapidly over the years, with annual revenues reaching millions of dollars by their fifth year. The brands are available in hundreds of retailers worldwide.

Why Rufflebutts?

Amber Schaub’s personal experience played a significant role in the birth of RuffleButts. Growing up, she cherished the adorable ruffled bloomers she wore as a child. However, when she couldn’t find a similar product for her own children, Amber decided to create her own line of ruffled clothing. This decision led to the creation of RuffleButts, a brand that captures the charm and nostalgia of ruffled bloomers while offering modern, stylish designs.

“RuffleButts was born out of a desire to provide adorable and affordable ruffled clothing for children, just like the ones I loved wearing as a child.” – Amber Schaub

RuffleButts quickly gained popularity for its unique and playful designs. The brand’s commitment to affordability, fashion, and quality resonated with parents worldwide, leading to its rapid growth and expansion. In 2011, RuggedButts was introduced to cater to the needs of boys, further solidifying RuffleButts’ position as a leading children’s clothing brand.

RuffleButts and RuggedButts have become go-to choices for parents looking to dress their children in stylish, comfortable, and high-quality clothing. The brands offer a wide range of ruffled and rugged apparel for boys and girls, ensuring that every child can enjoy fashionable and fun outfits. Today, RuffleButts and RuggedButts are available in numerous retailers worldwide, spreading joy and style to children and parents everywhere.

Rufflebutts Shark Tank Pitch

During their appearance on Shark Tank, founders of RuffleButts, Amber and Mark Schaub, presented a compelling pitch to secure an investment for their company. They sought a $600,000 investment in exchange for a 7% stake in RuffleButts. At the time of the pitch, RuffleButts was valued at $8.6 million, with impressive annual sales of $3.7 million.

“We believe that RuffleButts has tremendous potential to become a leader in the children’s clothing market. Our products offer unique designs, affordability, and quality, catering to the fashion-forward preferences of parents and caregivers.”

Lori Greiner, one of the esteemed Sharks, recognized the value of RuffleButts and offered $600,000 for a slightly higher equity stake of 9%. The deal was accepted by Amber and Mark during the show, showcasing their ambition and commitment to further grow their business.

However, as it happens in the world of entrepreneurial ventures, not all deals made on the show come to fruition. The agreement between RuffleButts and Lori Greiner did not fully materialize after the Shark Tank episode aired. Nevertheless, this setback did not deter the success and progress of RuffleButts.

Rufflebutts Shark Tank Update

Since their appearance on Shark Tank, RuffleButts has experienced continuous prosperity. The brand has shown remarkable resilience and achieved impressive milestones. As of August 2021, RuffleButts boasts annual sales of $6 million, demonstrating the company’s ability to thrive and grow despite the challenges they faced in securing a deal with Lori Greiner.

RuffleButts has proved that the Shark Tank experience, while highly valuable, is not the sole determinant of a company’s success. Through dedication, innovation, and a commitment to providing high-quality products, RuffleButts has established itself as a prominent player in the children’s clothing market, winning the hearts of customers across the globe.

SharkInvestment OfferedEquity Stake
Lori Greiner$600,0009%

Competitors of Rufflebutts

RuffleButts operates in a competitive market with several other children’s clothing brands vying for the attention of the same customer base. Among its main competitors are:

While these competitors may offer similar products, RuffleButts sets itself apart through its commitment to unique designs, high-quality materials, and a strong brand reputation. This has helped RuffleButts build a loyal customer base and maintain its position in the market.

Rufflebutts competitors

Why RuffleButts Stands Out:

“We believe that what sets us apart from our competitors is our dedication to not only creating stylish and comfortable clothing for children but also providing a memorable and delightful customer experience. We focus on delivering exceptional quality, attention to detail, and designs that capture the essence of childhood joy.” – Amber Schaub, Founder of RuffleButts

RuffleButts’ commitment to excellence has garnered a strong following of customers who appreciate the brand’s distinctive offerings. By continuously innovating and staying true to their values, RuffleButts remains a leader in the children’s clothing industry.

Rufflebutts Net Worth

During their appearance on Shark Tank, RuffleButts garnered a valuation of $8.6 million. Since then, the company has experienced remarkable growth in annual sales, resulting in an increase in its overall net worth. Currently, RuffleButts boasts a net worth ranging from $2.5 million to $8.6 million, reflecting its continued success and expansion within the children’s clothing market.

Rufflebutts Shark Tank net worth

This significant increase in net worth can be attributed to RuffleButts’ strategic business decisions, its ability to satisfy customer demands, and its continued commitment to providing high-quality clothing options for young boys and girls. By delivering unique designs and maintaining a strong brand image, RuffleButts has captured a substantial market share, supporting its increase in net worth.

Rufflebutts After Shark Tank

After their appearance on Shark Tank, RuffleButts and RuggedButts have experienced continued success and growth. The brands are still in business, with an impressive annual revenue of $7 million as of November 2022. They have expanded their distribution channels and can now be found in numerous retailers worldwide, including well-known names such as Nordstrom, Hallmark, and Neiman Marcus.

Rufflebutts After Shark Tank

One significant milestone for the company was the relocation of its headquarters to Flower Mound, Texas, in 2021. This move allowed RuffleButts to optimize its operations and tap into the thriving business environment of the Lone Star State. With a solid foundation and a commitment to producing unique, stylish, and high-quality children’s clothing, RuffleButts and RuggedButts continue to stand out in the competitive market.

The Founder, Amber Schaub

Amber Schaub is the visionary behind the success of RuffleButts and RuggedButts. Inspired by her own cherished childhood memories of wearing ruffled bloomers, Amber recognized a gap in the market. Determined to provide a similar enchanting experience for her own children, she embarked on a mission to create RuffleButts, a brand that would capture the hearts of parents and children alike.

Founded in 2007 by Amber and her husband Mark, RuffleButts quickly became synonymous with affordability, fashion, and exceptional quality. Amber’s entrepreneurial spirit and unmatched passion for crafting unique and high-quality children’s clothing were instrumental in the brand’s rapid growth and success.

Amber’s unwavering commitment to providing adorable, stylish, and comfortable clothing options has endeared RuffleButts to parents worldwide. Through her innovative designs and meticulous attention to detail, Amber has elevated RuffleButts into a beloved and trusted brand.

Amber’s journey as the founder of RuffleButts was further highlighted when she appeared on Shark Tank, showcasing her remarkable vision and business acumen. While the deal with Lori Greiner did not fully materialize, Amber’s tenacity and strategic decisions have propelled RuffleButts to new heights.

As an influential figure in the children’s clothing industry, Amber Schaub continues to inspire creativity and innovation. Her legacy as the founder of RuffleButts is a testament to the power of passion, dedication, and a genuine desire to bring joy to parents and children with every ruffled creation.

Amber Schaub

FounderBrandYear Founded
Amber SchaubRuffleButts2007
Amber SchaubRuggedButts2011

Lori Greiner, The Shark Tank Investor

Lori Greiner, known as the “Queen of QVC,” is a renowned investor on the hit TV show Shark Tank. She displayed her interest in RuffleButts during their compelling pitch, offering $600,000 in exchange for 9% equity shares in the company. While the deal didn’t materialize post-episode, Lori’s investment and expertise have played a pivotal role in RuffleButts’ continued success.

Lori Greiner, The Shark Tank Investor

As a seasoned entrepreneur herself, Lori Greiner understands the intricacies of building and scaling a business. Her keen eye for market trends and consumer demand has helped numerous entrepreneurs thrive in their respective industries. Although the RuffleButts deal on Shark Tank didn’t reach a final agreement, Lori’s involvement undoubtedly brought attention and valuable insights to the brand.

With a net worth of $50 million, Lori Greiner’s entrepreneurial prowess has allowed her to invest in a variety of successful ventures. Her expertise spans across multiple industries, making her a sought-after investor and mentor for aspiring entrepreneurs worldwide.

Rufflebutts Current Status

RuffleButts and RuggedButts are still in business and have an annual revenue of $7 million as of November 2022. The brands have expanded their distribution and are available in many retailers worldwide. They continue to provide unique, stylish, and high-quality clothing options for children, maintaining their commitment to customer satisfaction and innovation.

Expansion and Distribution

The success of RuffleButts and RuggedButts has led to their expansion into numerous retailers globally. Customers can now find their products in popular stores such as Nordstrom, Hallmark, and Neiman Marcus. This wide distribution network ensures that parents have easy access to the brands and can purchase their high-quality products conveniently.

Unique and Stylish Options

RuffleButts and RuggedButts are known for their distinctive and fashionable designs. They offer a wide range of clothing options, including dresses, rompers, bloomers, swimsuits, and more. Each piece is carefully crafted to combine comfort, style, and functionality, making them popular choices among parents who want their children to look stylish and feel comfortable.

“We believe that children’s clothing should not only be cute but also durable and comfortable. Our designs are a perfect blend of fashion and practicality, ensuring that children can move freely and comfortably while looking adorable.” – Amber Schaub, Founder of RuffleButts and RuggedButts

Key HighlightsRuffleButtsRuggedButts
Annual Revenue$7 million$7 million
Global RetailersAvailable in hundreds of stores worldwideAvailable in hundreds of stores worldwide
Product RangeDresses, rompers, bloomers, swimsuits, and moreShirts, shorts, pants, and accessories
Customer SatisfactionHighly rated for quality and styleHighly rated for quality and style

With their strong presence in the market and dedication to providing fashionable and durable clothing for children, RuffleButts and RuggedButts have established themselves as leading brands in the industry. Their current status reflects their continued success and commitment to meeting the needs of their customers.

Rufflebutts Current Status

Rufflebutts Update on Shark Tank Deal

Despite the deal between RuffleButts and Lori Greiner following their Shark Tank appearance not fully materializing, the brand has continued to thrive and achieve significant growth. As of August 2021, RuffleButts has generated annual sales of $6 million, solidifying its position as a successful player in the children’s clothing market.

Rufflebutts Shark Tank deal update

Their journey on Shark Tank may not have resulted in a completed agreement with Lori Greiner, but RuffleButts has proven its resilience and ability to flourish independently. The brand’s commitment to delivering high-quality clothing for children has resonated with customers, contributing to their ongoing success.

Despite the absence of a formal partnership with Lori Greiner, RuffleButts has achieved significant milestones since their appearance on Shark Tank. The brand’s consistent growth and impressive sales figures attest to its popularity and the loyalty of its customer base.

RuffleButts’ commitment to providing stylish, quality clothing for children has paid off, cementing its status in the children’s apparel market.

With an annual revenue of $6 million, RuffleButts has solidified its position as a leading brand in children’s fashion. Despite the initial setback with the Shark Tank deal, the brand’s success is a testament to its founders’ vision and determination.

Amidst fierce competition in the industry, RuffleButts has managed to carve out a niche, offering unique designs and high-quality products that capture the hearts of parents and children alike.

Annual SalesValuationDeal Status
$6 million$8.6 million (as of Shark Tank pitch)Deal with Lori Greiner did not fully materialize

RuffleButts continues to expand its reach, forging partnerships with numerous retailers worldwide. The brand’s dedication to customer satisfaction and innovation has allowed it to build a strong presence in the market, catering to the fashion needs of children everywhere.

While the initial Shark Tank deal may not have come to fruition, RuffleButts has proven that it can thrive and achieve substantial growth independently, solidifying its position as a successful children’s clothing brand.

Rufflebutts Availability and Distribution

RuffleButts and RuggedButts, the popular children’s clothing brands, have gained widespread availability and distribution worldwide. With their commitment to providing stylish and high-quality clothing options for young boys and girls, these brands have become well-known and recognized within the industry.

Customers can easily find RuffleButts and RuggedButts products at hundreds of retailers around the world. Major names in the retail industry, including Nordstrom, Hallmark, and Neiman Marcus, carry their clothing lines, making them easily accessible to a wide range of customers.

Whether you prefer shopping in physical stores or online platforms, RuffleButts and RuggedButts have you covered. These brands have expanded their reach to include both brick-and-mortar retailers and e-commerce platforms, allowing customers to conveniently browse and purchase their products.

With their broad distribution and availability, RuffleButts and RuggedButts continue to satisfy customers’ fashion needs, providing unique and high-quality clothing options for children all around the world.

The Success and Growth of Rufflebutts

Since their appearance on Shark Tank, RuffleButts and RuggedButts have experienced remarkable success and impressive growth in the children’s clothing market. Their commitment to quality and style, along with their expanding product lines, have contributed to their flourishing business.

One of the key factors behind RuffleButts’ success is their dedication to providing fashionable and affordable clothing for young boys and girls. Their unique designs have resonated with customers, leading to an increase in annual sales and overall brand value.

Additionally, RuffleButts and RuggedButts have secured partnerships with major retailers, further boosting their visibility and market reach. Their presence in hundreds of stores worldwide, including renowned names like Nordstrom, Hallmark, and Neiman Marcus, has contributed to their continued growth and success.

In the competitive children’s clothing market, RuffleButts and RuggedButts have managed to carve out a significant space for themselves. With their ongoing commitment to innovation, quality, and customer satisfaction, these brands are set to continue thriving in the years to come.

FAQ

What is RuffleButts?

RuffleButts is a clothing brand for young boys and girls, known for its unique designs, affordability, and high-quality products.

Who are the founders of RuffleButts?

RuffleButts was founded by Amber Schaub and Mark Schaub.

Did RuffleButts appear on Shark Tank?

Yes, RuffleButts appeared on Shark Tank seeking a 0,000 investment for a 7% stake in their company.

What was the valuation of RuffleButts during their Shark Tank pitch?

RuffleButts was valued at .6 million during their Shark Tank pitch.

Who offered an investment to RuffleButts on Shark Tank?

Lori Greiner offered 0,000 for 9% equity shares in RuffleButts.

Did the deal between RuffleButts and Lori Greiner on Shark Tank materialize?

The deal between RuffleButts and Lori Greiner did not fully materialize after the episode aired.

How has RuffleButts performed since their Shark Tank appearance?

RuffleButts has experienced continued success, with an increase in annual sales and overall value.

Where can RuffleButts products be purchased?

RuffleButts products are available in hundreds of retailers worldwide, including Nordstrom, Hallmark, and Neiman Marcus.

What is the current net worth of RuffleButts?

The current net worth of RuffleButts ranges from .5 million to .6 million.

What happened to RuffleButts after Shark Tank?

RuffleButts has continued to thrive after Shark Tank, with an annual revenue of million as of November 2022.

Who is the founder of RuffleButts?

The founder of RuffleButts is Amber Schaub.

Who is Lori Greiner?

Lori Greiner is an investor on Shark Tank who made an offer to RuffleButts during their pitch.

What is the current status of RuffleButts?

RuffleButts is still in business and continues to thrive in the competitive children’s clothing market.

What is the update on the Shark Tank deal between RuffleButts and Lori Greiner?

The deal between RuffleButts and Lori Greiner did not fully materialize after the episode aired.

Where can RuffleButts products be found?

RuffleButts products are available in many retailers worldwide, including major names like Nordstrom, Hallmark, and Neiman Marcus.

How has RuffleButts achieved success and growth?

RuffleButts has achieved success and growth through unique designs, high-quality products, and strong brand recognition.

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